Product information management (PIM) software system for "Abbott"

Challenge

The "Abbott" company needed to improve ecommerce performance, provide customers with compelling shopping experience, increase conversion rate and online sales. SpecialCase was chosen by the client to create a dynamic flexible product catalog which can be easily updated by company managers and quickly integrated into major ecommerce platforms. The catalog allows to deliver accurate product information and digital images to the customer.

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Solution
Implemented functionality included:
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